Based on our many years of marketing, sales, and promotional experience in the foreign resident market in Japan, we propose the optimal media plan tailored to your purposes and type of business and sector.
Newspapers and Magazines
This option makes use of various free newspapers catering to foreign residents in Japan. Media in English, Chinese, Korean, Vietnamese, Tagalog, Portuguese, Spanish, Burmese, and Bengali are published in Japan currently.
Online Media
We have access to portal information sites catering to foreign residents in Japan that post community and lifestyle information, the latest news, job listings, events, real estate listings, and more. These outlets cater variously to English, Chinese, Korean, Vietnamese, Tagalog, Portuguese, and Spanish.
Social Media
Facebook, Instagram, and YouTube are the main social media used by foreign residents in Japan, and by using marketing in conjunction with community sites catering to specific nationalities, you can quickly attract customers and disseminate information.
Out of Home Advertising (OOH)
By installing out of home advertising (OOH) at key locations populated by foreign residents in Japan, you can pinpoint your ad campaign to specific areas for a more effective outcome. Out of home advertising includes freestanding billboards, road signage installed alongside roads, and signs in train stations.
Transit Advertising
Advertisements are posted in public transportation such as trains and buses in areas populated by foreign residents in Japan, as well as in transit facilities like train stations. We can also post traditional analog advertisements like signs and posters, as well as digital signage equipped with the ability to stream a wide variety of video content.
Utility Pole Advertisement
Utility pole advertisements are one of the few advertising media that can be posted on publicly recognized public roads. This is a versatile advertising medium that uses utility poles located along routes used by foreign residents in Japan, and can be effective for conveying customers to stores, branding purposes, and pitching services to the local community.
Fire Hydrant Sign Advertising
Fire hydrant sign advertisements are a form of signage installed on signposts that indicate the location of fire hydrants standing on public roads nationwide. This is a versatile advertising medium that uses fire hydrant signs located along routes used by foreign residents in Japan, and can be effective for branding purposes and pitching services to the local community.